Focus Group Facilities

With years of experience facilitating Focus Groups throughout the country, we continue to develop innovative approaches to address client needs from participant recruitment and discussion guide design to moderation and analysis. At the same time our recruiters ensure quality of the participant pool through a structured screening and selection process.

Our focus group facility is located in London, Ontario, we provide access to the community long-regarded as an ideal test market. We ensure that our facility incorporates the technology, convenience and comfort to make the process enjoyable for all participants, respondents, clients and moderators.

Moderation

Experienced moderators with a talent for uncovering the underlying reasons for consumer behaviours.

Participant Recruitment

We are committed to quality recruitment of reliable participants who offer a fresh perspective on products or services.

Discussion Guide Development

Our researchers have years of experience in creating focus group formats that will best explore the issues you want to examine in a focus group.

Analysis and Reporting

We analyze and consolidate the information in a concise, easy to use format that makes it easy for you to determine the next course of action.

Amenities:

• Focus room seats 8-10 participants
• Viewing room accommodates 7 observers with full view of the participants
• Independent lounge area for participants
• Closed circuit television monitor
• Audio and video taping, DVD recording
• Wireless Internet capabilites
• Boardroom whiteboard
• Television, DVD player in focus room
• Free parking
• Host / Hostess

Contact admin@academicagroup.com for more details.

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